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Unit 4 task

Reflection Journal

Art entrepreneurs to “make meaning”. My first interpretation is FREE content inside the leadership’s hierarchy. A traditional giant entrepreneur it difficult to generate absolutely new things globally. Indeed, a small art organization is freer to communicate and develop new meanings for us. By integrating with technology, design and art, Leader’s role is to make action to turn bold ideas into value creation. I am thinking should we focus on value proposition but the VP is kind more on business models and planning. More related to the concept of 9 building blocks in building canvas. (Business Model Generation, Alexander Osterwalder and Yves Pigneur July 13, 2010).

Value Creation should concern on giving something valuable to customers. Art entrepreneurs success from value creation for founders, stakeholders and end users. In art and culture industry, I don’t believe value of success is just profitability at all. The creation of balanced financial returns with producing a public benefit could be the mission for art practitioners.

In recent years I heard many stories about value collaboration between providers and customers. Does it apply to the art and culture sectors? so as to resulting experienced value for both parties?

Some meaningful differences I want to make locally could be about dance, photography and mental healing. A project to collaborate with dance association, and mental illness healing organization, how to soothe the mental painful feeling by dance? An archive documentary and exhibition to the public.

Lester

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